COMMUNITY INTELLIGENCE
People are not demographics
Audiences are really communities.
The Pathsight behavior atlas powers the RFUTR Community Intelligence platform. This is where we learn and plan real world strategies, map zip code level cultural influences and patterns, to see what drives or inhibits behavior change - on a real time data platform.
Know Your Community
“Beyond Impressions - Precision.
Beyond Messages - Engagement.
Beyond Awareness - Behavior Change.
Real time behavior change Atlas. ”
The real power is a map that shows where people are, and how people move, what they’ll stand for…how to build alignment before anyone spends time, money, or goodwill. By combining precision identification, cognitive science, cultural intelligence, and behavior change implementation, we create pathways for partners to engage and grow relationships with their most committed customers.
Materials >>
Download Community Intelligence Partnership
Download Community Intelligence Case Study